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Welcome to our blog, where curiosity meets expertise. Here, we dive deep into the latest trends, share our professional insights, and offer practical advice to navigate the ever-evolving landscape of customer experience.
Exploring the Heart of Our Industry


Avoid These Red Flags When Outsourcing CX Support
Selecting the right customer experience (CX) support agency is crucial for your business. With so many options available, it can be...

Tammy McKenzie
Dec 2, 20223 min read


Avoiding Missed Deadlines: A Guide to Chargeback Time Limits for Merchants
Chargebacks can be a source of frustration and confusion for many merchants because each card network has its own set of rules for the...

Devon Harris
Sep 14, 20226 min read


Unveiling the Power of Data Stories: How to Humanize Your Data
Data stories have become a powerful tool for businesses and organizations to effectively visualize their data and tell impactful stories....

Tammy McKenzie
Aug 18, 20226 min read


The Importance of SEO in Reputation Management
If you want to improve your online reputation, Search Engine Optimization (SEO) should be a key part of your strategy. By optimizing your...

Tamara McKenzie
Aug 13, 20223 min read


Segment and Conquer: A Guide to Effectively Segmenting Your Users and Avoiding Common Pitfalls
Segmenting users is a crucial skill in business analytics. It helps analysts understand different groups within their customer base and...

Tamara McKenzie
Jul 28, 20224 min read


Managing and Improving Brand Perception: Strategies, Tactics, and Tools
Brand perception is determined by customers, not companies. It is what customers believe a product or service represents, based on their...

Ana Gomez
Jul 17, 20223 min read


Protect Your Business from Dark Web Threats: Data Security Tips for Merchants
The dark web is home to some of the world’s most dangerous hackers, drug dealers, and other cybercriminals. These hidden websites are...

Tamara McKenzie
May 2, 20223 min read


Know Your Synthetic Identity Fraud
Verifying the identity of existing account holders or opening new accounts is a costly responsibility for the financial industry. Without...

Tamara McKenzie
Apr 27, 20224 min read


Best Practices for Creating an Effective KPI Dashboard
A KPI dashboard is a visual display of the most critical metrics of a business. This type of dashboard is an essential reporting tool...

Devon Harris
Jan 25, 20223 min read
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